Jeff Joerling


Jeff Joerling CPSM, LEED AP connects market strategy with the heart of design helping clients understand not only what HED creates, but why it matters.
As Strategy & Development Leader, Jeff translates the depth of the firm’s expertise into meaningful stories that resonate across sectors and audiences. He excels at identifying what success looks like for each client and creating space for collaborative discovery, even in fast-moving project environments.
With a foundation in workplace strategy, Jeff brings a human-centered perspective to every conversation. He believes great spaces are deeply personal, designed to support health, spark creativity, and encourage connection. Whether he’s helping clients envision what’s possible or aligning teams around a shared goal, Jeff brings clarity, insight, and a commitment to lasting impact.
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